New fresh and modern website
Relaunched online presence focuses on the easy user experience
Jul 30, 2020
Zanders, paper and board producer from Germany, launched a new modern website www.zanders.com. The fresh design and the clear structure of the new online presence focus on the easy user experience. For example, all information about a paper grade is compactly gathered on one single page: This allows the fastest possible access to product benefits, possible applications, technical data sheets or certificates.
The website of course presents all Zanders products from the world-famous Chromolux label and board to Zanlabel and Zanpack to Silver digital, Zanjet, Zanbarrier and Zankraft. It highlights the long history of paper making at the Gohrsmühle mill in Bergisch Gladbach near Cologne and shows Zanders’ extensive machinery for paper production, finishing and converting. The “Career” page now presents open jobs and training positions more attractively.
Since the website is technically up to date, it will be possible to inform customers and partners even faster about current developments at the company and in the relevant market segments. The corona crisis has once again shown the importance of such timely communication. In line with the ongoing measures to increase efficiency throughout the whole company, Zanders and its sister company Lessebo Paper from Sweden are now using the same resources for programming, hosting and website maintenance. This brings further synergies and also makes the two paper producers move closer together as parts of the JOOL Group.
Marketing Manager Tobias Müller is responsible for the web relaunch on the company side, layout and programming were designed and implemented by the advertising agency LIVE Reklambyrå from Gothenburg, Sweden.
The relaunched Zanders website www.zanders.com: Fresh design and clear structure offer an easy user experience.